Ms. McKeown was ready to update her existing site; she wanted to begin managing the content on her site more frequently, and have the ability to control when and how information was presented online. This is another example of a Drupal-powered site, a site that uses the content management architecture allowing the owner to manage all the content herself without any special skills nor software.

The home page displays her most-recently added piece of artwork as well as her latest blog entry. In addition, her site provides an email subscription list, allowing people to subscribe and remove themselves from her list of fans. When she's ready to send out a notice about upcoming classes, she no longer needs to worry about the distribution list, as that is entirely managed by the site.

Artwork is categorized by several different types (media, topic, location) ensuring prospective customers can find what they're looking for regardless of how they want to find it. Individual pages for each piece of artwork also cross-sell by showcasing more artwork in the same categories.